Qunar, Tianya form blog partnership

Qunar.com and Tianya.cn will jointly hold “The Qunar Cup—My Ultimate Travel Experience”.

Capitalizing on the boom in community media in China, Chinese bloggers
have been asked to write about their ultimate travel experiences and post
them on Tianya.cn. All blog submissions will be automatically judged by a
panel of 10 travel-industry journalists and editors according to the blog’s
uniqueness, creativity and humor. The best bloggers will receive awards at
the annual “The Qunar Cup” awards ceremony. To date, the contest has
generated over 35 million page views from millions of Chinese internet

  “This is a very creative and interactive contest. As a leading travel
media in China, Tianya is very excited to work with Qunar and we complement
each others’ strengths. I believe we will have more in-depth strategic
cooperation in the future,” said Mr. Liu, the Marketing Director of

  According to Mr Dixon Dai, VP of Qunar.com, “The Qunar Cup is one of
the preeminent events of the Chinese travel industry. Tianya is the right
partner for us as we jointly organize this outstanding contest. We’re
looking forward to an excellent show!”