Four Points brand plans Malaysia debut

Starwood is expanding its Four Points by Sheraton brand in Asia Pacific with the signing of its first property in Malaysia, the Four Points by Sheraton Kuching, Sarawak, which is scheduled to open in early 2009.The Four Points by Sheraton brand was introduced to Asia Pacific a few years ago with hotels in Sydney, Geelong, Shenzhen and Chung Ho, and now has grown to a portfolio of 15 hotels, including 6 which are in operation and 9 under development in China, Cambodia, Vietnam and now Malaysia.

“We are thrilled with the signing of our first Four Points by Sheraton hotel in Malaysia. The Four Points by Sheraton brand is very popular among our customers and investors alike, as we have spent a lot of energy and laid the groundwork in the last 2 years. This brand is expected to grow faster than our luxury and upper upscale brands given the strong domestic travel in many markets, including Malaysia,” said Miguel Ko, President, Starwood Hotels & Resorts, Asia Pacific.

The Four Points by Sheraton Kuching, Sarawak will consist of 300 rooms, 3 restaurants, a lounge and a pool bar, as well as over 17,000 square feet of meeting space. Located within 10 minutes drive from the city center of Kuching and 5 minutes drive from the Kuching International Airport (second largest airport in Malaysia after Kuala Lumpur), the hotel will be easily accessible from the airport as well as retail centers, offices and high end residences.

Kuching, the capital of the East Malaysia state of Sarawak, overlooks the South China Sea and is the fourth largest urban city in Malaysia.