Homewood brand makes Mexican debut

Homewood Suites by Hilton is continuing its international expansion with
the opening of its first property in Mexico, located in the burgeoning
business hub of Torreon, Coahuila. The 102-suite property is located
within an innovative new entertainment complex called Intermall Laguna, a
26,000-square meter facility that will revitalize the Torreon area by
providing more than 2,000 new jobs, and attract both business travellers
and tourists. 

“Homewood Suites has been leading an aggressive growth strategy that has
steered unprecedented expansion, year after year since 2000, recently
reaching a milestone opening with its 200th property in June 2007,”
remarked Rebecca Wyatt, senior vice president of brand management.
“Homewood Suites by Hilton Torreon is another major development milestone,
marking the first of several Homewood Suites properties planned for Mexico,
as well as continuing the brand’s movement towards international growth.”

 

The five-story hotel offers 102 guest suites, comprised of 97 two-room
suites, four two-bedroom suites and one Presidential suite, an exercise
facility, putting green, outdoor pool with sand and a poolside bar.  The
Presidential suite and poolside bar are new features for the brand.  No
other property in the Homewood Suites family features them, and they are
prominent examples of how the brand has taken into consideration the
influence and tradition of the local culture.  However, the property will
still incorporate all the homelike amenities of a traditional Homewood
Suites, including the Suite Start breakfast, Welcome Home reception,
complimentary grocery shopping service, complimentary high-speed internet,
and more.  The Suite Start breakfast and Welcome Home reception will
feature at least one local dish.

 

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Torreon is one of the most important industrial complexes in Mexico,
populated by more than 1,500 enterprises in 13 industrial sectors.  The
hotel is located in an area of emerging development in Torreon, adjacent to
Hospital Angeles.  The Intermall Laguna complex has already sold 98 percent
of its occupancy and will feature an Applebee’s, a small amusement park, as
well as an ice rink, Imax theatre - one of only seven in the country - and
dozens of retail shops.  Also located in the area are 19 universities,
professional soccer, baseball and basketball teams and several golf
courses.

 

In addition to the Mexico development, Homewood Suites currently has six
properties open in Canada, with two more in the development pipeline.
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