Waldorf-Astoria Collection rolls out new site

26th Jun 2007

The Waldorf-Astoria Collection is debuting the luxury collection’s new Web site which was designed to reflect the brand’s classically elegant identity in the luxury travel
The Web site will inspire guests to discover The Collection
as they effortlessly explore the infinite possibilities that await them
at a Waldorf-Astoria Collection hotel.

The Web site brings to life the core foundation of The Collection of
“discovery and unique experiences,” through the brand’s hallmarks,
including “spa,” “weddings,” “golf” and “meetings.” Guests will
experience these elements through stunning visual elements and
comprehensive information. Additionally, the site highlights the
uniqueness of each property and invites guests to discover each hotel’s
or resort’s own individual character, timeless architecture, special
history and exceptional offerings within the confines of the property as
well as the local environs.

“We considered many factors for the design that would appeal to all
audiences, including guests, travel agents and journalists,” said David
Greydanus, senior vice president - brand management - The
Waldorf-Astoria Collection. “From the usefulness and ease of navigating
the informative content to the simplicity and elegance of its aesthetic
appeal, we believe we have identified every facet to help anyone learn
more about The Waldorf=Astoria Collection and its hotels.”

The Waldorf-Astoria Collection currently has four hotels in the United
States, including the inspiration for the brand, the legendary
Waldorf-Astoria(R) in New York, as well as the Arizona Biltmore Resort &
Spa in Phoenix; Grand Wailea Resort Hotel & Spa in Maui, Hawaii; and La
Quinta Resort & Club in Southern California. The Collection also
includes the 46-suite Qasr Al Sharq or “Palace of the Orient” in Jeddah,
Saudi Arabia.

Hilton Hotels Corporation introduced this new luxury line of hotels and
resorts to extend the cachet of the legendary Waldorf-Astoria hotel,
which Conrad N. Hilton called “The Greatest of Them All.” As part of the
Hilton Family of Hotels, the hotels and resorts in The Waldorf=Astoria
Collection will benefit from the support of award-winning technology
programs, the Hilton HHonors(R) guest reward program and the
industry-leading Hilton Reservations Customer Care worldwide system. To
learn more about



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