Qatar Airways embarks on US promo

Qatar Airways has embarked on a Gulf-wide roadshow promoting its forthcoming summer launches of flights to New York and Washington DC.Billed as the USA Roadshow Tour, the promotion includes a number of media briefings led by Qatar Airways General Manager Commercial Ali Al Rais. A series of gala dinners has also been lined up for invited guests, including tour operators, travel agents, corporates, members of Qatar Airways’ award-winning Privilege Club frequent flyer programme, business leaders and local dignitaries.

The roadshow covers four cities - Dubai, Kuwait City, Manama in Bahrain and Doha - with the first taking place in the United Arab Emirates.

? Dubai, UAE - Sunday 27 May 2007

? Kuwait City - Tuesday 29 May 2007

? Bahrain - Thursday 31 May 2007

ADVERTISEMENT

? Doha - Sunday 3 June 2007

The roadshow coincides with the launch of a Gulf-wide media advertising campaign designed to highlight awareness in the GCC markets of Qatar Airways’ new flights being operated from the airline’s hub in Doha, capital of the State of Qatar.

Qatar Airways Chief Executive Officer Akbar Al Baker expressed his excitement over the new flights, which mark the airline’s first move into the US market.

’ Qatar Airways is delighted to be flying to the USA this summer and we want to share that excitement with our partners in the travel industry and business leaders across the region,’ he said.

‘With the launch of these new flights to New York and Washington, we are offering the travelling public from the GCC nations with greater choice and options of flying Qatar Airways’ award-winning Five Star service to these exciting destinations in the United States.

‘These launches are the highlight of our expansion plans for 2007 and are part of the airline’s strategy to grow its international route network to key business and leisure cities.’

Qatar Airways will fly four-times-a-week to Newark Liberty International Airport, gateway to New York City, from June 26. The flights, which will operate via Geneva - another new destination for Qatar Airways - will also be the first from the Middle East to Newark Liberty International Airport.

Washington will come on-line less than a month later on July 19. Qatar Airways will be the only Middle East carrier flying daily non-stop to Dulles International Airport in Washington DC.

The GCC roadshow follows on from a similar successful round of press briefings held last week across the United States.

And across India, a number of promotional activities are planned beginning this week with a media briefing in Mumbai. The briefings will highlight Qatar Airways’ excellent connections through the airline’s hub in Doha, and onward to New York and Washington DC.
——-