Starwood unveils Florida St.Regis

Starwood has announced the opening of its newest resort with the debut of the St. Regis Resort & Residences, Fort Lauderdale. As the first St. Regis Resort in Florida, this captivating property promises to deliver a new dimension of bespoke service, infinite indulgence, and timeless elegance to Florida’s celebrated Gold Coast. The Resort, which includes a 166-room hotel, 28 private residences and 34 hotel condominiums, located on Fort Lauderdale’s pristine beachfront promenade, is the most elegant and sophisticated in Broward County.

“We define St. Regis by our guests and the experiences and services they demand and expect. Nothing less than an exceptional level of service at the best address in the most seductive environment will do,” said Ross Klein, President, Starwood’s Luxury Brands Group. “We are excited to bring the St. Regis brand to Ft. Lauderdale, a destination which combined with the uncompromising, bespoke service of the St. Regis brand, will make an extremely attractive choice for the world’s most discerning travelers.”

The shimmering white curvilinear building, designed by the Miami-based architectural firm Arquitectonica, is distinguished by 24 dramatically tiered, glass-walled stories rising behind a 29,000-square-foot tropical pool deck space with a zero-entry pool overlooking the Atlantic Ocean. The hotel’s interiors and exterior recall those of a luxury liner with undulating curves that mimic ocean waves woven throughout and sweeping water views from all vantage points.

The sensuous Hirsch-Bedner designed interiors transport guests back to the glamorous age of travel by utilizing design elements from the 1940’s, including playful murals inspired by the work of French artist Jean Cocteau, oversized crystal domed chandeliers and luxurious surroundings. The sun-bathed lobby and public areas sparkle with the vein-matched white and charcoal Carrara, Italy marble floors. Iridescent mother of pearl and mahogany reception and concierge desks, light oak walls, yacht-like leather banquets, coral and shell accents, and abundant art create an awe-inspiring arrival.

Cero, the stylized restaurant, and signature Lobby Bar both provide panoramic ocean views. Under the skilled direction of chef Toby Joseph, the restaurant Cero serves innovatively-prepared fine cuisine crafted with fresh, local and organic ingredients, as well as lavish pastries. Cero is open for breakfast, lunch and dinner daily, and is available for groups and private parties. Adjacent to the main dining room is a private dining room that can be reserved for intimate parties of eight.


Across the lobby from Cero, guests approach the Lobby Bar through an elegant steel gate. Like the St. Regis New York’s famed King Cole Bar, there is a commanding centerpiece mural of a seascape with the mythical figure King Neptune anchoring the bar. The 13’ high mural was painted by Canadian artist C. Perreault and inspired by the 1880 painting, “King Neptune and His Horses.” Concave silver leaf wave structures float across the soaring ceiling, over a chestnut and butterscotch onyx bar which is illuminated at night. Soft leather seating makes the bar particularly inviting.

The Wine Room is separated from the bar with translucent glass. In this regal, seductive room, guests enjoy fine wines from the 5,000 bottle collection, an extensive by-the-glass list and light meals paired for maximum compatibility. The Wine Room’s separate cellar area can also be reserved for a distinctive private dining experience. Three hand-strung tear-drop crystal chandeliers hang over the onyx bar and dazzle upon entering. Oenophiles will love the wine books lining the shelves and the comfort of the leather furnishings while they enjoy drinks in the Wine Room.