New budget travel site launches

BudgetTravelOnline has unveiled a totally redesigned Web site that offers a cleaner, more
user-friendly layout, more features, new travel tools and increased
reader/visitor interaction.
  Already a popular resource for travelers, the new site is even
more of a one-stop shop for the growing legions of travelers who go online
to plan and book their trips.
  “BudgetTravelOnline prides itself on being a comprehensive source of
information for ‘real’ people seeking vacations,” said Michelle Preli,
BudgetTravelOnline’s general manager. “We’ve always provided fast-breaking
travel deals that may have missed the print magazine’s publishing
deadlines. Among the exciting elements of this redesign is a new, higher
level of interactivity, improvements in site navigation and layout, all
intended to help our readers discover, enjoy and benefit from all of the
features the site now has to offer.”
  “In keeping with our commitment to providing real information and real
deals for ‘real people,’ the Priceline booking capabilities is a terrific
addition to the site,” said Nancy Telliho, BudgetTravelOnline’s publisher.
Priceline is the travel service that lets one choose exact flights and
times for incredible travel savings or take advantage of the service’s
unique Name Your Own Price(R) feature. With the launch of the new site,
Priceline will serve as BudgetTravelOnline’s exclusive booking engine
sponsor.
According to Preli, BudgetTravelOnline plans to roll out an online community in coming months.
  BudgetTravelOnline also launched the first of several unique story
packages that will appear on the new site. Geared toward the summer family
travel season, “Zoo Baby Watch” highlights new animal babies from top zoos
around the United States and will include a slideshow of the babies

  Separately, the Austrian Tourist Office has signed on as the Launch
Sponsor for BudgetTravelOnline’s revamped site. As part of the launch
sponsor package, the Austrian Tourist Office purchased all of the site’s
advertising units and will have a run of site media for two months,
beginning April 16.
 
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