Major shake-up at China Southern FFP

China Southern has made significant changes to its
frequent flyer program - The Sky Pearl Club - and has dropped the mileage threshold
as low as 10,000 for a free ticket.China Southern Airlines is committed to become the most customer centric airline in
China. The Sky Pearl Club is the main “vehicle” to increase the knowledge about the
customers and hence the airline’s focus on making sure it offers a best in class
program.

Later this year, there will be a full re-launch ... but China Southern already wants
to share some of the good news with its members now and therefore introduces these
first changes with more to come late this year. So, starting now, China Southern
Airlines’ enhanced Sky Pearl Club experience is focused on three main aspects: award
tickets, mileage accumulation and elite membership upgrades.

The starting point for award tickets or award upgrade as been dramatically lowered
to 10,000 and compared with the previous level of 20,000, the experience of free
travel is even closer than ever.

Starting now, China Southern Airlines’ enhanced Sky Pearl Club experience is focused
on three main aspects: award tickets, mileage accumulation and elite membership
upgrades.

The starting point for award tickets or award upgrade has been dramatically lowered
to 10,000 and compared with the previous level of 20,000, the experience of free
travel is even closer than ever.

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Both Gold and Silver Sky Pearl Club card members not only will accumulate all their
mileage but will also receive special elite bonus mileage on eligible flights. Sky
Pearl Gold Card members earn an extra 30% and Sky Pearl Silver Card members earn an
extra 15%.

You can earn your Elite status by earning Elite Qualifying Mileages or Elite
Qualifying Segments. Mileages and flight segments will be counted to the class you
take each flight. Upgrading to Gold Card status, you only need to accumulate 80,000
Elite Qualifying Mileages or 40 Elite Qualifying Segments. Upgrading to Silver Card
member, you only need to accumulate 40,000 Elite Qualifying Mileages or 20 Elite
Qualifying Segments during certain period of time.

Even Sky Pearl Club members who take the First or Business Class can expect even
more benefits: Flying First or Business Class once can be counted as 2 Elite
Qualifying Segment (EQS) while one flight in Economy or Premium Economy Class is
calculated as one qualifying flown segment.
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