Wyndham picks STIC for India sales

Wyndham Hotel Group has appointed STIC Travel Group to represent its brands in India as an exclusive global sales agent.STIC Travel Group, one of the leading travel service providers in South Asia, will be responsible for all marketing and sales promotions for Wyndham in India, focusing on outbound sales.

Subhash Goyal, STIC Travel Group chairman, noted that a large number of Indian nationals travel abroad for business and leisure. “Through this association, we will be in a position to offer corporate, incentive and leisure travelers access to Wyndham Hotel Group’s broad spectrum of hotel inventory across the various price points of its 10 brands.”

Marc Stanley, Wyndham Hotel Group International vice president of global sales, international markets, said the company is committed to creating new market opportunities for all brands in its portfolio. “India is an exciting and dynamic market and a key business priority as we seek wider representation with its rapidly growing outbound market,” he said.

Wyndham Hotel Group, one of three principal components of Wyndham Worldwide, encompasses nearly 6,500 franchised hotels and more than 543,000 hotel rooms on six continents under the Wyndham Hotels and Resorts, Super 8, Days Inn, Ramada, Wingate Inn, Travelodge, Howard Johnson, Baymont Inn & Suites, Knights Inn and AmeriHost Inn brands.

ll hotels are owned individually and operated independently or by a Wyndham Hotel Group subsidiary, Wyndham Hotel Management.