easyJet to launch two new routes

23rd Feb 2007

easyJet has unveiled plans to launch another new route from Edinburgh, this time to the German city of Dortmund.The
four times weekly service from Edinburgh will commence on 30 May.  The airline expects to carry
over 55,000 passengers on this route in the first 12 months, which means easyJet
will carry close to 2.5 million passengers from Edinburgh this year.  Scotland now
represents 8% of easyJet’s total network, with close to 5 million passengers
expected to travel on the airline’s Scottish routes in the coming year.

David Osborne, easyJet’s UK General Manager, said:


“We are very excited about launching yet another new route from Edinburgh. The
Dortmund service is the fifth new route to be announced in the last four months and
proves easyJet’s commitment to its Edinburgh base.  Sales for these new routes have
been strong, highlighting the demand for direct low-cost flights to and from
Edinburgh.  Dortmund is Germany’s sixth largest city and will be popular with both
business and leisure passengers alike.”



easyJet’s new service from Edinburgh to Dortmund is a result of investment from the
Scottish Executive in the form of the route development fund. This is a scheme
introduced to support new direct air links, which will bring economic benefits to
Scotland.  easyJet will also benefit from the funding in the form of marketing
support from VisitScotland to help promote Scotland as a destination in Germany.


National tourism organisation VisitScotland works closely with easyJet to promote
its direct routes to Scotland in international markets. Annabel Kohler,
VisitScotland’s Marketing Manager for Germany said:

“Germany is our most important source of tourists from Europe and we are delighted
to see a third easyJet route from Germany to Scotland within just one year. With
Berlin, Munich and Dortmund easyJet now serves three key areas of Germany, providing
low-cost direct access to both Edinburgh and Glasgow. The German tourism market is
growing, with the latest figures from 2005 showing that 5.9m German tourists took a
European city break, spending £2.7billion. We are taking advantage of the network
of direct flights to Scotland by investing around £1 million in order to gain a
larger share of this city breaks market, as well as promoting Scottish touring
holidays and activities, such as walking and golf.”

Dortmund has developed into a modern service metropolis in recent years, featuring
numerous cultural highlights. Dortmund’s cultural life, featuring variety
theatres, museums and galleries also enjoys an excellent reputation, and the local
cabaret scene has long made a name for itself beyond the borders of the city.


Managing Director of Edinburgh Airport, Richard Jeffrey, said:


“This brand new connection to Dortmund is the latest in a series of exciting new
international destinations from Edinburgh to be announced by easyJet.  A cultural
hub known for its shopping, Dortmund is an ideal city break destination, which we
are sure will prove popular with our passengers.

The service will also provide a year-round link to what is an important economic
centre, and further builds on Edinburgh’s existing route network to Germany, which
is a key market for inbound tourism.

We look forward to working with easyJet to ensure the success of this new route.”

This new route is the third German city to be introduced to Scotland by easyJet
following the launch of Glasgow to Berlin last year and Edinburgh to Munich, which
will commence on 4 April this year.  Forward bookings for Munich have been very
strong, which proves the demand for low-cost direct routes from Edinburgh to
business centres across Europe.  This route to Dortmund is set to be popular not
just for Scots travelling on business and leisure, but will boost business in the
capital through inbound tourism and commerce.

easyJet will be launching the first of its new routes from Edinburgh this weekend.
Sunday 25 February will see the launch of a daily flight from Edinburgh to the
cosmopolitan capital of Spain - Madrid, with prices starting from £25.99 single
(£36.98 return including tax). The airline expects to carry over 95,000 passengers
during the first twelve months of operation. The new routes will increase the choice
of attractive destinations for the region to enjoy from Edinburgh to 13.


easyJet has also unveiled plans today to commence a new route from Dortmund to
Thessaloniki in Greece, a destination not previously served by the airline.



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