Delta globalises self-service

Delta Air Lines’ French-speaking customers in Canada, Belgium, France, Switzerland and the Caribbean wishing to book travel to, from and beyond the United States can now use the shopping and self-service functionality at delta.com in French.This enhancement is a milestone for Delta, which operates daily service from the United States to Montreal; numerous flights to Paris from Atlanta, New York JFK and Cincinnati; to Brussels and Zurich from Atlanta and New York JFK; from New York JFK to Nice; and new flights from Atlanta to Martinique and Guadeloupe in the French West Indies.
“As Delta continues to grow internationally, we’re placing great emphasis on enabling our customers to experience our self-service products in the languages they prefer, and making delta.com more user friendly for our diverse audiences, ” said Josh Weiss, Delta’s managing director of delta.com. “It’s not enough to say we want to be a global carrier. We also have to continue delivering customer-focused technology to help customize the global travel experience.”
To access delta.com in French, Delta’s online customers should log onto delta.com, choose their country in a drop-down menu and select French as their choice of language, then navigate for reservations, deals and travel information. Delta will further enhance the travel experience for French and Spanish-speaking customers later this year with the introduction of French and Spanish self-service check-in kiosks available in many airports.
Delta.com in French is one of five international languages being launched to make booking travel online even easier for Delta customers worldwide. As part of its globalization efforts, the airline has also successfully launched delta.com in Spanish, German, Italian and Portuguese and is currently developing versions of its Web site in Russian, Chinese, and Japanese to be launched later this year.
delta was voted North America’s Leading Business Class Airline at this year’s World Travel Awards.
——-