Hotels & Resorts have promoted Oscar Serrano to Senior
Director of Sales & Marketing for North America, and Fernando Ortiz to
Sales Manager for the Southeast, U.S. Previously Serrano served as the
Commercial Director for North America and Ortiz was the Assistant
Commercial Director for North America. Both Serrano and Ortiz are
headquartered in Miami, FL.
The promotions were announced by Jaime Buxo, the Managing Director of
Sales & Marketing for Barcelo Hotels & Resorts. The appointments are part
of the ongoing expansion of the Barcelo Sales & Marketing team throughout
North America that coincides with the continued growth of Barcelo’s
all-inclusive resorts in Mexico and the Caribbean. The company now offers
32 upscale resorts throughout Latin America.
“Both Oscar and Fernando have been integral to Barcelo’s growth in the
Americas and the Caribbean over the past 10 years,” said Buxo. “They have
done an excellent job in assembling our sales team while helping to grow
our market presence and expand our brand awareness for our all-inclusive
resorts,” added Buxo.
Serrano joined Barcelo Hotels & Resorts in 1995, and Ortiz joined the
Company in 1993. Both served in various management positions with the
Company. Oscar Serrano can be reached at [email protected], and
Fernando Ortiz Can be reached at [email protected]