Frasers unveils Kensington apartments

Frasers Hospitality is opening the doors to its newest property: Fraser Place Queens Gate, in London. The property, which was relaunched under the Frasers banner on 1 November, is located on Cromwell Road, Kensington.

This new residence joins Frasers Hospitality’s rapidly expanding portfolio of properties worldwide, including the newly opened Le Claridge in Paris, Fraser Suites Sydney and new properties in Dubai, Bahrain, Shanghai, Bangkok, Narjing (China) and Tokyo due to open within the next two years. The benefits of serviced apartments over hotels are becoming increasingly well known to business and leisure travellers alike, so much so that the serviced apartment sector is currently undergoing a real boom. Frasers is ideally positioned to capitalise on this trend and has targeted plans for growth over the coming years.

Fraser Place Queens Gate offers 106 apartments, all stylishly furnished and complete with all of the services and facilities that make a serviced apartment a real home from home. The property provides a range of spacious studios and one and two bedroom apartments. The building, which combines elegant Victorian architecture with contemporary design, will shortly undergo a £1.3 million makeover to further improve its interior specification. Unlike some serviced apartments, the residence has a nightly licence, so it is a perfect choice for long and short stays alike.

The apartments are furnished with modern décor and the latest in-room technology. Well-designed kitchenettes and lounges give guests the option of dining in or entertaining in the homely surroundings of the apartment. The residence offers the facilities of a hotel, including 24 hour reception and security, laundry and maid services.

Fraser Place Queens Gate is located opposite its 5-star sister property Fraser Suites Kensington on either side of Cromwell Road, forming a gateway into London’s West End.  The property is conveniently situated very close to Gloucester Road underground station and is also well located for shopping in Chelsea or Kensington and visiting many of the capital’s major tourist attractions.