AirTran, Expedia ink deal

21st Nov 2006

AirTran Airways and
Expedia are signing a new four-year strategic partnership.Through the agreement, AirTran Airways’ full range of products and
services, including all fares, schedules and inventory, will be marketed
through, available to travelers anytime, anywhere.
  The agreement allows AirTran Airways to benefit from the broad reach
and targeted merchandising opportunities Expedia(R) provides, and also
gives Expedia customers greater access to AirTran Airways’ high-quality,
affordable air travel.
  “The AirTran Airways business model provides travelers with low fares,
new aircraft with business class on every flight, large overhead bins and
XM Satellite radio as well as great customer service from friendly crew
members. Delivering this service hinges on our ability to efficiently
distribute our product,” said Kevin Healy, vice president of planning for
AirTran Airways. “By leveraging the broad customer reach and travel
expertise of Expedia, AirTran will be able to offer the quality low-fare
air service that our customers have come to expect as we continue to expand
our route network to new cities across the U.S.”
  “Our renewed commitment with AirTran Airways demonstrates the value of
Expedia’s marketplace, providing outstanding value for our suppliers and
travelers,” said Lloyd Johnson, senior vice president of the Expedia(R)
Partner Services Group. “Expedia is committed to working collaboratively
with our supply partners to offer our customers comprehensive travel
choices and value-added services.”


Recommended for you

Follow Breaking Travel News

Travel Events Calendar

Media Partnerships

Global Restaurant Investment ForumThe Hospitality & Tourism SummitCATHIC
ITB AsiaChina Outbound Travel & Tourism MarketThe Travel Marketing Store
Serviced Apartment SummitWorld Travel MarketIMEX
AHICWTTCRoutes Online
UBM Aviation