Langham inks preferred deal with Asiana

18th Oct 2006

Langham Hotels has welcomed Asiana Airlines as its new partner, allowing Asiana Club members to earn bonus miles when staying at Langham’s hotel portfolio worldwide.Asiana Club members can earn 500 miles per stay in any Langham hotel in five gateway cities, namely Hong Kong, London, Boston, Melbourne and Auckland, as well as in its affiliated property the Eaton Hotel Hong Kong.

“Asiana, with its strong Asia focus, is an ideal strategic fit for Langham’s aggressive expansion plan in Asia. Through this new partnership, we will attract premium Asiana Club members to the pillars of Langham hospitality showcasing our elegance in design, passion for innovation, genuine service and captivation of the senses” said Brett Butcher, Senior Vice President - Sales & Marketing of Langham Hotels International.

LHI currently has nine airline partners, including Asiana Airlines, bringing the total number of frequent flyer programme members able to earn mileage benefits at its hotels to over 100 million worldwide.



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