FareCompare released its airfare email alert service, the fastest way for consumers to learn about airfare deals. The service gives subscribers the edge in booking cheap seats by alerting them to new low fares up to four hours before these fares are published on airline and travel agency web sites.
“With this alert system, consumers are reaping the benefits of our five-year investment in building the fastest airfare processing system available,” commented Rick Seaney, FareCompare.com CEO. “For the first time consumers can view information previously only accessible to the airlines. No other subscription service provides this information.”
At any one time, there are as many as 20 million fares in the FareCompare system. Airlines constantly manage pricing with three fare changes a day. Just like the stock market, it is virtually impossible to predict which fares will change and when. A low fare may be introduced at 10 a.m., only to be removed three hours later. Before FareCompare’s alerts, consumers would only stumble onto these new lower fares by accident. FareCompare provides consumers with a 4-hour time window to be the first to know about new fares in the U.S. and Canada.
For instance, on August 7, the lowest fare from Cleveland to Palm Springs was $360. On August 8, the lowest fare went down to $109 for three hours, and then went back up to $320 that same day. FareCompare subscribers were alerted to the price decrease as soon as it happened.
“Actively tracking a market makes sense,” says Seaney. “If you look at FareCompare’s historical charts, you can see how quickly and unpredictably fares change. Look at the fare from Atlanta to New York City. It was $108 on August 30. The next day the price jumped to $184. On September 24th the price was $248—an increase of $140 in less than 30 days.”
Consumers can subscribe to alerts for new low fares from any airport and for a specific market. Alerts indicate the savings and rate it with two, three, or four stars. A four-star rating means the fare is at or near the historical lowest fare for that particular route.
To subscribe to FareCompare Alerts, go to http://www.farecompare.com/email . Consumers can also subscribe to alerts by RSS at http://www.farecompare.com/rss .