City Break 2007 unveils new logo

City Break, the European cities business to business travel event, has introduced its new logo. This is Reed Travel Exhibitions newest addition to its event portfolio and will be held in Athens, Greece in its second year

The logo has been created by Reed Travel Exhibitions’ design team in recognition of the presence that the show has made in the global travel exhibition sector. The City Break 2007 corporate logo remains blue, symbolising precision and freshness, whilst a more contemporary typeface has been introduced to reflect the vibrancy of the city break market.

The new visual identity will appear from Friday 6th October on all collateral including the redesigned website, where it can be downloaded.

Vicky Crane, Marketing Manager, City Breaks 2007, said: “The new look and feel for City Break 2007 is the beginning of a journey that will culminate in Athens next year attracting over 200 European exhibitors from 30 countries.”

City Break is the only travel trade forum bringing together the city break tourism industry in a programme of pre-arranged one-to-one appointments combined with a wealth of networking and social opportunities.