Amex, JetBlue launch business card

American Express and JetBlue Airways are introducing the JetBlue Business Card from American Express, which offers small business owners an automatic 5% discount(1) on JetBlue flights, plus an easy way to earn awards(2) travel. Cardmembers automatically receive an OPEN Savings discount of 5% off the total cost of their JetBlue flight when they make the purchase with the new JetBlue Business Card. Cardmembers who purchase their JetBlue flight with any other American Express Business Card receive an automatic 3% discount on the total purchase. These discounts are Business Card benefits—not limited-time offers—and apply to all flights purchased with the JetBlue Business Card through any JetBlue channel.

The JetBlue Business Card offers small businesses one Award Dollar on virtually every purchase, and double Awards Dollars on select small business purchases, including JetBlue travel, gasoline, office supplies, wireless phone charges, and car rentals. To welcome new Cardmembers to the program, JetBlue Business Cardmembers will receive 5,000 Award Dollars with their first purchase, which equals 25% of a JetBlue award flight.

The JetBlue Business Card is an expansion of the cobrand relationship between JetBlue and American Express and follows the launch of the consumer JetBlue Card from American Express in July 2005. The move brings new benefits to Business Cardmembers and makes it easier than ever for them to take advantage of JetBlue’s business-friendly offerings. JetBlue and American Express have enjoyed a strong partnership since JetBlue’s launch in 2000, when the airline began accepting American Express(r) Cards.

“The JetBlue Business Card from American Express is a great way for us to add value for small business owners who depend on JetBlue for business travel, through easier and faster award travel and savings,” said Tim Claydon, senior vice president of Sales and Marketing for JetBlue Airways. “This is a meaningful way to show JetBlue’s commitment to our business customers, especially in the 14 new cities we have started service in this year.”

“We recognize that small business owners choose JetBlue for its value and service, and we’re pleased to make it easier and more affordable for our Business Cardmembers to fly JetBlue,” added Raymond Joabar, senior vice president and general manager, OPEN from American Express. “By offering significant savings upfront with a 5% discount on JetBlue flights and a convenient way to earn awards travel, we’re giving small business customers the bottom-line benefit of reduced travel expenses.”

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The new Card is particularly suited to time-starved small businesses since Award Dollars are automatically transferred to TrueBlue(r), JetBlue’s flight gratitude program. TrueBlue is a paperless, automatically managed program. Awards are automatically sent to TrueBlue members when the account reaches 100 TrueBlue points. Awards are designed for full flexibility as well—each TrueBlue Award is made up of two TruePasses, each valid for a one-way flight, and can be used together or individually, giving small business owners the travel flexibility they need. Another benefit exclusive to Cardmembers holding either a JetBlue Card from American Express, or the new JetBlue Business Card is continuously extending TrueBlue points. Every time Cardmembers earn the equivalent of one TrueBlue point or purchase travel on JetBlue before their points expire, all the points in their account extend another 12 months.
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