China Southern boosts Guangzhou e-ticketing

China Southern Airlines has announced
that it has started new E-ticket check in service in varied locations throughout
Guangzhou City.
China Southern Airlines is the first airline in China to offer this convenient new
in-city service which is being offered exclusively by the airline’s authorized
ticket agents.

China Southern’s new customer-service program, launched earlier this month in the
mainland metropolis of Guangzhou, provides passengers with fast, convenient and safe
electronic check-in using advanced state-of-the-art, Internet technology.  By
purchasing the airline’s e-tickets - with a price of or less than 50 percent off
normal fares - passengers can check in and get their boarding pass at any China
Southern’s authorized agents which are using the new Internet-based city check-in
system.

“The city check-in system not only saves our customer’s valuable time with airport
check-in procedures but also reduces our operational costs ... which in the long run
saves everyone money,” said Mr. He Zong Kai, Vice President, China Southern
Airlines.  Mr. He added that, “the beauty of this system is that we own it all and
can upgrade it whenever needed.”

Mr. He explained that, “the system is currently available only from authorized
ticket agents of China Southern Airlines for all outbound domestic flights
(excluding flights to Hong Kong, Macau and Taiwan) from Baiyun International Airport
in Guangzhou and will be rolled out to other cities throughout China in the near
future.”

The new city check-in service was jointly developed by China Southern Airlines’ IT
Department, E-commerce Center and Ground Handling Departments.
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