Iberostar Hotels & Resorts is launching a brand new spa concept, Thai Zen Space, at eight of its 37 Spanish resorts this year.Offering traditional Asian therapies at affordable prices, Thai Zen Space aims to make the luxury Eastern spa experience more accessible to Iberostar’s key markets in Europe.
The first Thai Zen Space opened earlier this year at Iberostar’s flagship property in Spain, the Grand Hotel Anthelia in Tenerife, which was joined at the beginning of June by the Albufera Playa, Suites Jard’n del Sol and Royal Cristina, all in Majorca. Over the next month, Thai Zen Space centres will open their doors at the Islantilla, Isla Canela and Andalusia Playa resorts on Spain’s Costa de la Luz. In the Canary Islands, the Fuerteventura Park will offer Thai Zen Space from 15th July.
Iberostar Hotels & Resorts’ Director of Marketing, Heike Genschow, comments: “We decided to launch our own affordable Asian spa concept as there has been a huge growth in demand for spa breaks worldwide. Thai Zen Space will add an extra dimension to Iberostar’s quality, family-friendly resorts, one that has hitherto been reserved for the wealthy, long-haul traveler. Our marketing team will ensure that travel agents are kept well informed on Thai Zen Space through their communications with the trade, as well as joint initiatives with tour operators such as fam trips and presentations.”
There are treatments to suit all budgets, which can be booked by guests in person on arrival. The full spectrum of Thai and Balinese massage is available - from royal style to yoga massage - plus lesser-known treatments such as the centuries-old Hawaiian Lomi-Lomi massage, which is derived from an ancient dance known as “Huna” and uses palm, macadamia and kukui oils.
Signature therapies include “Thai Herbal Sweet & Heat”, a powerful treatment using a pouch containing over 100 different herbs, which is then heated. This treatment dates back to the 13th Century, when it was used on convalescing Siamese warriors. Selected Thai Zen Space centres will also feature special pools and baths where guests can enjoy experiences such as Watsu (a type of shiatsu massage given in water) and Mandi Susu baths, whereby milk and spices are combined according to an old Javanese recipe. Yoga and meditation classes will also be offered at selected resorts.
The authenticity of Thai Zen Space is guaranteed by the fact that all therapists hail from Thailand and hold qualifications from the Temple of Po in Bangkok. There has been a dedicated training centre in Bangkok where therapists learnt Thai Zen Space’s signature menu, and there will be a centre in Spain where staff can update their skills.