Choice announces Inn of the Year winners

Choice Hotels International has announced that 11 properties have received honors as the 2006 Inn of the Year award winning hotels. The awards were announced at the company’s annual convention in Nashville, Tennessee.

From Colorado to Virginia to Texas to Tennessee, and from Sweden to Japan, this year’s winners represent the “best of the best” in the areas of guest satisfaction and brand performance within the company’s worldwide system of more than 5,200 hotels.

“This year’s winning hotels are those that adhere to Choice’s highest standards for hotel quality and brand consistency while continually delivering great service that keeps guests coming back,” said Charles A. Ledsinger, Jr., president and CEO of Choice Hotels. “Brand quality and consistency support our commitment to deliver our franchisees the highest possible return on investment.”

Brand consistency and quality are important components of guest satisfaction and key focal points for Choice. Across all of its ten brands, Choice is improving guest satisfaction by researching and analyzing what is important to guests. The company is utilizing this intelligence to focus its efforts and attention on the key drivers for guest satisfaction. Choice is also working collaboratively with its franchisees to provide them the tools, training and assistance that will aid in elevating brand performance and brand consistency.

Winning hotels, which meet and exceed standards in all of these categories, are selected by reviewing properties’ guest satisfaction scores, which are calculated using surveys emailed to guests within 48-72 hours of checkout, as well as Quality Assurance Review scores. This year’s Inn of the Year award winners all ranked as one of the top five hotels within their brand.


  The 2006 Inn of the Year award winners are:

                    Comfort Inn
                Comfort Inn Apple Valley
                    1850 Parkway
                  Sevierville, TN 37862

                    Comfort Suites
                    Comfort Suites
                    4195 Main St
                Chincoteague, VA 23336

                  Quality Inn & Suites
                  2751 Commercial Way
                  Montrose, CO 81401

                      Sleep Inn
                  Sleep Inn Hanes Mall
                  1985 Hampton Inn Court
                Winston-Salem, NC 27103

                Clarion Inn Willow River
                1990 Gov. Winfield Dunn Pkwy
                  Sevierville, TN 37862

                    MainStay Suites
                    MainStay Suites
                  1001 W. College Ave
                  Oak Creek, WI 53154

                    Econo Lodge
                  Econo Lodge Ft. Bliss
                    6363 Montana Ave
                  El Paso, TX 79925

                    Rodeway Inn
                    Rodeway Inn
                3430 South US Highway 77
                  Kingsville, TX 78363

                Clarion (International)
                Clarion Hotel Stockholm
                    Ringvagen 98
                Stockholm, Sweden, 11120

                Comfort (International)
                  Comfort Hotel Gifu
                  6-6, Yoshino-machi
                  Gifu, Japan, 500-8844

                Quality (International)
              Quality Hotel Opera Saint Lazare
                  15, rue Constantinople
                  Paris, France, 75008