LodgeNet unveils Magnolia DVD deal

23rd Jun 2006

LodgeNet and Magnolia Pictures,
the distribution arm of Todd Wagner and Mark Cuban’s 2929 Entertainment,
have announced a new service for guests at hotels served with LodgeNet’s
interactive TV systems.Guests can now view a recently released Magnolia
movie in their hotel room and then order a copy of the DVD for home
delivery at a special promotional price.

Through this unique service, guests who view “One Last Thing ... ” a
movie currently playing in approximately 600,000 LodgeNet served guest
rooms and offered in high-definition (HD) in select LodgeNet hotels, will
be offered the opportunity to purchase the movie through the hotel
television immediately after viewing. Guests simply follow the purchase
instructions on screen and the DVD will be billed to the guest’s credit
card via a third party Website.
  “Magnolia has been at the forefront of movie distributors delivering
independent titles within weeks of their theatrical premieres, and now they
are helping us bring additional entertainment value by enabling travelers
to add select titles to their private DVD collections at a special low
price,” said Steven D. Truckenmiller, Senior Vice President, Programming &
Content Management for LodgeNet.
  “LodgeNet has a proven track record of reaching our highly loyal
demographic and we are excited to be a partner in this one of a kind
offering,” said Eamonn Bowles, President of Magnolia Pictures. “With One
Last Thing we are offering an easy and economical way for guests to share
their hotel experience with a friend or family member.”


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