Jackie Chan fights poverty with UNWTO

Action film hero Jackie Chan has a new cause
to fight for as the World Tourism Organization’s (UNWTO) first
“Asia-Pacific Tourism Ambassador”. In his new role, Jackie Chan will help
promote tourism as a means of fighting poverty throughout the region.

“I am really honoured to receive this Asia-Pacific Tourism Ambassador
award,” said the actor. “I will do my best to achieve the tasks you have
given me: to promote tourism in a healthy and sustainable way, and to help
people who are less fortunate through tourism.”

Mr. Chan said he has travelled the world making his films and, in that way,
has tried to turn the spotlight on different tourism destinations. But he
promised that from now on, in his new capacity, he would do a better job.

“Now when I slide down a building, I will make sure it becomes a tourist
attraction,” he joked.

Jackie Chan, already an honorary professor at the School of Hotel and
Tourism Management of Hong Kong Polytechnic University, received a plaque
today from UNWTO Secretary-General Francesco Frangialli at a brief ceremony
held in Macau to celebrate his appointment.

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“I am extremely happy that UNWTO Tourism Ambassador Jackie Chan will
officially join us to promote Asia and the Pacific as a prime tourist
destination and help communicate important messages about poverty
alleviation,” said Mr. Frangialli.

In addition to being Asia’s most popular martial artist, film director,
actor and stuntman, Jackie Chan is active in numerous charities in Asia. In
Hong Kong, he sponsors the Jackie Chan Charitable Foundation to help
impoverished children and the elderly, and made substantial contributions
to help with the fight the SARS epidemic in 2002. 
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