Macdonald Hotels has
appointed Katie Wood as Communications Director to spearhead a new era in
public relations for the Group.With overall responsibility for the external communications strategy, Katie
will head-up the Group’s PR Network in what is an exciting time for the
Company as it actively targets the premium four star and five star UK
markets. With the re-launch of the five star Macdonald Bath Spa Hotel,
re-opening of the Macdonald Hill Valley Hotel & Resort in Shropshire with
its championship golf course, and the completion of the new restaurant at
the Thames-side Macdonald Compleat Angler, Katie’s focus will be on raising
the company’s profile both in the national and international press.
Formerly a travel editor for three national newspapers, Katie joins the
Group with over 20 years experience in the travel and tourism industry. Her
experience includes TV and radio presenting, marketing consultancy for
British Airways and VisitScotland and guidebook writing. She also holds a
Fellowship of the Royal Geographical Society, awarded for her work in the
early 1990’s on the impact of international tourism on the environment.
Commenting on her appointment, Katie Wood, Communications Director, said:
“This is a great time to be joining one of the UK’s most successful hotel
groups. On a local and national level, my focus will be to implement an
effective communications strategy and co-ordinate with the PR Network to
ensure we get right messages out into the public domain.
“This is an exciting role and one I am sure I will find fulfilling. With
years of travel and industry experience already under my belt, I look
forward to the challenges that lie ahead.”