Westin breaks ground on New Jersey site

Starwood Hotels, the LeFrak Organization and Melvin Simon & Associates announce the groundbreaking of The Westin Jersey City, a waterfront hotel in Newport, Jersey City, NJ. Westin Breaks Ground in the World’s Largest Mixed-Use site
The 26-story hotel will soar 253-feet in the air and will include 429 guest rooms, with a conference center, 10,000 square-foot ballroom, banquet facilities, pool and fitness center as well as 5,000-square-foot specialty restaurant.

The hotel is expected to open in the summer of 2008 and will be managed by Westin.

Located on the Hudson River waterfront, Newport is situated opposite lower Manhattan and offers breathtaking and panoramic views of New York’s skyline and harbor. Since construction began 20 years ago, $2.5 billion has been invested and more than 16 million square feet have been constructed. Connected to the rest of New Jersey and New York by PATH subway, light rail, buses and N.J. Transit, Newport has world-class restaurants, businesses and luxury apartments currently housing over 8,000 residents, and is home to prestigious office tenants such as UBS, JP Morgan Chase, US Trust, Morgan Stanley, Charles Schwab and CIGNA.

“We are delighted that the LeFrak and Simon families have selected the Westin brand to serve as the flagship luxury hotel in this vibrant, prime location,” said Sue Brush, senior vice president, Westin Hotels & Resorts. “Westin continues to aggressively grow its footprint around the world, and anchoring urban mixed-use developments like Newport is part of our expansion strategy. We look forward to offering guests Westin’s signature amenities and services, providing a retreat from the rigors of the road so that they feel better when they leave us than when they arrived.”

“Today, we’re acknowledging what we’ve already accomplished here on the Jersey City waterfront as well as to push on with our master plan to complete this extraordinary mixed-use development,” said Richard LeFrak, chairman and president of The LeFrak Organization. “The construction of the Westin Hotel is a key component of the second phase of construction at Newport.”

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Each of the elegantly appointed guestrooms, all with magnificent views, will feature Westin’s signature Heavenly Bed(R) and Heavenly Bath(R). Guests at The Westin Jersey City will enjoy additional guest services such as WestinWORKOUT(R) Powered by Reebok fitness facility and WestinWORKOUT guest rooms.

Westin’s new brand positioning is centered on renewal and offering guests the services, products and amenities that will help them rejuvenate, relax and restore their mind, body and spirit. In keeping with this brand message, all Westin hotels in the U.S., Canada and the Caribbean are smoke-free.
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