Expedia, Inc has been recognised for excellence in online travel. Brandweek magazine awarded the company its Customer Loyalty Award for travel.
The Brandweek Customer Loyalty Awards reflects excellence through the eyes of Expedia’s most important critics: the customers. Award winners are identified by the results of the annual Brand Keys Customer Loyalty Index.
The Index provides leading-indicator assessments that probe customers’ relationships with 238 brands in 35 categories, and identifies the drivers that bond customers with these brands. Sixteen thousand consumers were surveyed at the beginning of the year and asked to identify brands they used most, and tell what they expected of those brands and what those brands actually delivered.
“We are thrilled to receive this great honor yet again,” said Dara Khosrowshahi, CEO, Expedia, Inc. “The Customer Loyalty Awards recognize our commitment to building positive customer relationships, whether through our Best Price Guarantee, investments in technology or our superior customer service. Given that differentiation has become more difficult, we are thrilled to have our efforts validated.”
Added Steven McArthur, president of Expedia, Inc.‘s North America Leisure Travel Group, “Our business is based on relationships, and our travelers are more than just transactions to us—we take care of them during hurricanes, we find them the last seat on the plane, we help them plan their dream vacations. This award highlights that commitment by showing that Expedia customers are loyal and trust the brand.”