For the second year in a row, TheRitz-Carlton has been ranked first as the mostprestigious brand by The Luxury Institute’s Luxury Brand Status IndexSurvey.The award-winning hotel company took top honors over 18 otherhospitality corporations among consumers with a minimum net worth of$750,000.
“At a time when many brands claim to offer their customers luxury, it isvery gratifying to see that the truly discerning and sophisticated travelerselected The Ritz-Carlton brand as their number one choice. We areespecially pleased that we were rated highest for superior quality andmaking our customers feel special across all of their experiences,” saidSimon F. Cooper, president and chief operating officer of The Ritz-CarltonHotel Company. “It is a tribute to the commitment to our guests from ourladies and gentlemen at our hotels and resorts around the world,” he noted.
The Luxury Institute is the uniquely independent and objective researchinstitution that is the trusted voice of America’s wealthy. The Instituteprovides a portfolio of proprietary publications and research that guideand educate high net-worth individuals and the companies that cater to themon leading edge trends, wealthy consumer rankings and ratings of luxurybrands, and best practices.
Publications include the monthly WealthReport, the Luxury Brand Status Index surveys, the Luxury Best Practicesurveys and the Luxury Consumer Experience Index surveys.