As part of its technology sharing initiative with Travelocity, GetThere is enabling business travelers to reserve dining and activity options in locations around the world through its new agreement with OpenTable. The new capabilities, available this quarter to GetThere users on the four major global distribution systems, are the latest in a series of enhancements that bring more leisure travel capabilities into the GetThere application.
GetThere users will be able to make dining reservations at more than 4,500 restaurants from a corporation’s GetThere home page. A link connects travelers to OpenTable.com, a Web site that has live Internet connections to reservation systems at participating restaurants. OpenTable seats more than one million diners each month through its Web site service, which is free for business travelers and travel arrangers. Diners can review menu and pricing guides prior to making a reservation, and they receive confirmation e-mails that include directions, parking information and other restaurant details. Diners can include special requests for the maitre d’ and send e-mail invitations to other diners.
“OpenTable.com is an ideal service for business travelers and assistants who organize agendas for executives,” said Jaleh Bisharat, vice president of marketing for OpenTable. “In many cases, they’re booking their reservations before or after restaurant operating hours, when no one is there to take their call.”
The addition of the Activities section on the GetThere home page marks the latest example in the broad-reaching technology sharing initiative between GetThere and Travelocity.
“GetThere is committed to getting multiple options at the traveler’s fingertips, and it’s a natural outgrowth of our Travelocity relationship to give business travelers after-hours or team-building business options for their trip that go beyond air, car and hotel,” said Suzanne Neufang, vice president of product marketing for GetThere. “OpenTable’s innovation in bringing dining reservations online dovetails with our goal of deploying automation that enriches the travel experience via fast, informative services.”
GetThere’s corporate clients booked more than $6.3 billion in corporate travel in 2005.