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bmibaby and Citi Cards team up

bmibaby has teamed up with Citi Cards to launch a credit card offering consumers a return flight offer on their first purchase.The cards also offers a typical 15.9% APR on purchases
and 0% for the first six months on all balance transfers.


The new bmibaby credit card earns cardholders an additional return flight if they spend £5,000 or more within 12 months from obtaining the card. The
same offer is then available to cardholders for every subsequent twelve-month period.

 

 

Return flights can be taken from bmibaby’s 5 UK hubs at Birmingham,
Cardiff, Durham Tees Valley, Manchester and Nottingham East Midlands airports to
over 20 European destinations including Amsterdam, Bordeaux, Alicante, Malaga, Palma and Prague. Qualifying customers will be offered travel subject to availability on bmibaby flights, which may be taken at any time including weekends. bmibaby operates almost 4,000 flights every month and is forecast to carry over 4.5 million passengers during 2006.

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Citi Cards is part of Citigroup, the leading global financial services company and the world’s largest credit card issuer with 140 million cards in issue in over 40 countries worldwide. Citi Cards already has one million UK cardholders across its product lines.


David Hodge, marketing director, bmibaby comments: “We are delighted to
be working with Citi Cards to launch the bmibaby credit card. The bmibaby credit card is a market leader with a great APR of 15.9%, 0% on balance transfers for the first six months, a return flight offer on first purchase and return flight offer for any spend over £5,000 in any one year. Consumers can apply for the card online at bmibaby.com or via official
representatives at bmibaby airports.”


Allan Silverman, head of Citi Cards UK, said: “Partnering with bmibaby allows Citi Cards to offer consumers who want to turn their everyday credit card spending on one of the UK’s leading credit cards into the opportunity to travel to the many exciting destinations to which bmibaby fly.”

Mr Silverman added: “This new partnership reinforces Citi Cards’
position in the UK co-branded card market alongside our existing American Airlines AAdvantage and British Airways Diners Club cards. We intend to develop further co-brand ventures in the future.”


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