Tourico enhances website

Tourico Holidays has launched speed-enhancing, user-friendly performance upgrades to its Web site, making it one of the fastest mechanisms in the travel industry for its tour operators and wholesalers. The high-performance software multiplies the speed of the Tourico Holidays Web site by ten-fold, reducing search times from 10 seconds to up to 35 milliseconds.

Other upgrades make the site more user-friendly such as the ability to search hotels via an illustrated map or satellite image that provides a real-life, bird’s-eye view of properties and book accommodations directly from the map.

Using the “Hotel Map View,” viewers can scroll up and down or shift left and right to widen their search in a given geographical area.

The upgrades benefit the thousands of tour operators and wholesalers who book through Tourico Holidays, allowing them to:

—Complete a complex search for hotel, air, package or other travel in milliseconds


—Search hotels by a specific location within a city

—Search hotels by star ratings

—View satellite maps of location with hotels and directly book accommodations from the map

—Connect host to host (H2H) and pull inventory at rapid rate

—Add transfers and attractions to inventory

In what amounts to a technological first, visitors can now check room availability and book accommodations directly from the map or satellite image. No other travel Web site offers this advanced map feature.

“With the introduction of these powerful software enhancements, we’re one of the fastest web sites in the travel industry,” said Amir Kalmar, vice president of sales and marketing. “These improvements and additions have created a fast, one-stop-shop for tour operators and wholesalers, making it much easier for them to book travel and will, in turn, increase their sales and allow them to be competitive in the consumer market.”

Using the quickness of the host to host (H2H) connection support, tour operators and wholesalers can dramatically increase their sales due to the speed and response time of the upgraded web site.

It allows the opportunity to compete in the consumer market because of the rate of response. Inventory of more than 10,000 hotels is currently available H2H in seven languages with more to come by April through Tourico Holidays.