Best Western is signing a new contract with WorldRes to expand its presence online. The new distribution partnership will see Best Western become a preferred hotel provider for WorldRes. In return WorldRes will have full access with respect to Best Western inventory and retail rates.
Making the announcement, Beth Delci from Best Western said: “This partnership is extremely important to Best Western and our distribution strategy. WorldRes is an important player in both the U.S. and the European travel market. Best Western is delighted that this deal will enable wider access to its great rates and extensive inventory.”
This distribution agreement will see Best Western hotels feature on the worldres.com consumer site in addition to the large WorldRes affiliate network, which includes Opodo, hotel.de, SAS and Bestlodging.com.
Feargal Mooney, Chief Operations Officer, WorldRes commented: “At WorldRes we are always looking for ways in which to offer an exceptional service to our customers, giving them access to a large range of quality and value hotels. We believe this partnership addresses the needs of our customers, and is a great partnership for everyone involved.”