Hilton expands US Olympics sponsorship

Hilton Hotels Corporation is expanding its sponsorship of
the U.S. Olympic and Paralympic Teams through 2008 to
include direct support for all eight United States
Governing Bodies (NGB) of Olympic and Paralympic
winter sports.  The Hilton Family of Hotels is now the
only sponsor to formally help support all eight winter
NGBs directly which include: US Biathlon Association,
U.S. Bobsled and Skeleton Federation, U.S. Curling
Association, U.S. Figure Skating, USA Hockey, U.S.
Luge Association, U.S. Ski and Snowboard Association
and U.S. Speedskating. 

As part of its NGB sponsorships, the Hilton Family of
Hotels will offer its “Team USA? Advantage” program to
the NGBs and its members to provide support at the
local level as well. 

“Since rejoining the roster of U.S. Olympic Team
sponsors, the Hilton Family of Hotels has generously
provided valuable resources to enhance athlete
facilities at the three U.S. Olympic Training
Centers,” said USOC Chief Executive Officer Jim
Scherr.  “The Hilton Family’s support of each winter
National Governing Bodies is another example of the
company’s dedication and commitment to U.S. Olympic
and Paralympic athletes.”

“The Hilton Family is delighted to be a part of
America’s Olympic efforts, with such a compelling
combination of support and sponsorship,” said Tom
Keltner, president of brand performance and
development group for the Hilton Hotels Corporation.
“We will support our athletes every step of the way on
their journey to the Olympic Winter Games, a path that
we hope will be paved with gold.”
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