Sabre Holdings and Northwest Airlines have signed a new five-year, full content agreement. Through the agreement, all Northwest published fares and inventory, including Web fares, will be available through the Sabre global distribution system (GDS).
“We are very excited to partner with Northwest on a new long-term, full content marketing agreement to help them increase revenues and effectively market and sell their travel products around the world,” said Hugh Jones, chief operating officer, Sabre Travel Network. “The move underscores our ability to provide an efficient marketplace, today and for years to come, to a critical mass of global travel buyers and sellers.”
“This new long-term full content agreement leverages our portfolio and is expected to deliver great value to Sabre Holdings,” said Jones.
“We are pleased to enter into an agreement with Sabre that achieves Northwest’s electronic distribution objectives,” said Al Lenza, vice president of distribution and e-commerce at Northwest.
The transaction is subject to normal and customary approvals related to Northwest’s
Chapter 11 re-organization proceedings. Concurrent with the announcement, the companies also said they agreed to settle all current litigation.
The expected impact of this agreement was included in Sabre Holdings’ financial projections for 2006 and 2007 provided on December 12, 2005.
The deal builds upon the previous long-term content agreement that Travelocity and Northwest signed to ensure that all Northwest fares and inventory, including web fares, are available through Travelocity.