Active Hotels has teamed up with www.realrunner.com, a dedicated running and fitness site and part of ‘The Naked Group’. The runners however remain fully clothed!Recently re-designed, realrunner.com has thousands of pages of content covering training, nutrition, injuries and an extensive race diary. Up to 100,000 runners a day use the site which appeals to those using running as part of a general fitness programme as well as those interested in training for races - whether a 10k or a 26.2 mile epic! Realrunner is also the official online partner of the Flora London Marathon.
Mathieu Astier, UK Distribution Manager, Active Hotels stated: “We are delighted to work with Realrunner which represents a brand new area of interest for Active Hotels, opening up a completely fresh source of bookings.”
In addition, a partner site to Realrunner called www.realbuzz.co.uk
was launched on 7th April and Active Hotels will also be the hotel partner for this new project. This sports, health and lifestyle website will be supported by a significant marketing campaign and is anticipated to attract thousands of visitors a day.
Julia Burton Brown, Marketing and Relationship Manager, The Naked Group Ltd., said: “The partnership with Active Hotels offers our users a quick and slick way to book accommodation close to a race start. We look forward to rolling the service out to our other sites so that all our members can benefit from instant and convenient online hotel bookings.”