Expedia and Northwest Choose Marketer

11th Apr 2005

Bigfoot Interactive has added several premiere brands to a growing client roster.  Wins include Expedia and Northwest Airlines.
These marketers will utilize Bigfoot Interactive’s flexible DREAMSM technology platform as a full service, ASP or combined/mixed solution.  In addition, clients will leverage Bigfoot Interactive’s renowned marketing automation solutions, professional and delivery assurance services to optimize their email campaigns and online customer communication initiatives. 

“The power and efficiency of relevant, permission-based email communications continues to drive its adoption among the nations biggest and brightest brands,” said Al DiGuido, Bigfoot Interactive CEO. “I am incredibly proud that our market-leading technology platform and robust professional service offering is fulfilling that need as the preferred choice of blue-chip marketers focused on creating and implementing timely, meaningful email dialogues with their customers.”

Bigfoot Interactive’s marketing automation solutions allow marketers to seamlessly integrate and automate email communications such as payment confirmations, shipping notifications and more based on a customer’s specific actions, profiles and/or preferences.  Furthermore, Bigfoot Interactive offers pre-packaged industry-focused toolkits that combine multiple marketing automation modules around the specific needs of each industry.  Marketing automation toolkits are currently available for more than 10 vertical markets including Financial Services, Retail, Publishing, Telecommunications, CPG and Travel.



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