Priceline.com Chosen as Accor Hotels’ Preferred Opaque Distribution

Priceline.com said today that it has reached an agreement with
Paris-based Accor Hotels to be the preferred opaque distribution
partner for a selection of Accor hotels (mainly under the brands
Sofitel, Novotel and Mercure) throughout Europe.
“Accor is internationally recognized as a premier source of
quality lodging,” said Chris Soder, priceline.com’s Executive Vice
President, Lodging and Vacation Services. “We are proud that Accor has selected us as their preferred opaque distribution partner for its
European hotels. This announcement will deepen our relationship and
further enable priceline.com to deliver incremental business to Accor
properties and added savings to our customers.”

Priceline.com’s Name Your Own Price(R) hotel service has been
working with properties throughout Europe since 2000. The Company
recently announced a significant European expansion through the
acquisition of Active Hotels, one of the Continent’s largest
Internet-based hotel reservation services. In total, priceline.com and
its family of online hotel reservation services offer specially
negotiated prices through more than 20,000 quality hotels worldwide.
——-