Park Plaza Opens Hotel in Belfast

17th Dec 2004

Park Plaza Hotels & Resorts’ London-based partner, Park Plaza Hotels Europe, has opened its first hotel in Northern Ireland. The Park Plaza Belfast is ideally located adjacent to Belfast International Airport and 20 minutes from the city center.
The four-star Park Plaza Belfast boasts 106 luxury guestrooms, each equipped with state-of-the-art technology including CD player, two direct telephone lines, multi-media televisions and games consoles. Other facilities include Circles restaurant, lobby bar, 10 fully-functional conference rooms for up to 250 guests, 24-hour room service, designer toiletries, refreshment tray and in-room laptop safe, plus complimentary parking and use of the local health and leisure facilities.

“I am delighted to see our first hotel in Northern Ireland open in such a key location and so akin to our brand values and standards,” said Boris Ivesha, president of Park Plaza Hotels Europe. “Belfast is a thriving city with increasing levels of traffic from both leisure and business travelers alike and I am keen to establish Park Plaza Belfast as a leading hotel for visitors to the city. Exciting times continue for Park Plaza Hotels Europe, as the opening of Park Plaza Belfast signifies yet another addition to our ever expanding UK portfolio,” he added.

Park Plaza Belfast is Park Plaza Hotels Europe’s first hotel to open in Northern Ireland following its signed territorial license agreement with the Fitzwilliam Hotel Group in March 2004. Park Plaza Belfast will join the Park Plaza network of hotels this month and takes the company’s current United Kingdom (UK) portfolio to five hotels, with three additional hotels confirmed to open in the UK early 2005.

Since the launch of Park Plaza Hotels Europe’s franchise program last year and subsequent aggressive development plans, their competitive franchise offer has resulted in signed agreements in countries such as Germany, Croatia, Scandinavia, as well as Ireland.

Park Plaza Hotels Europe is the master franchisor in Europe, the Middle East and Africa for Park Plaza Hotels & Resorts, part of Minneapolis-based Carlson Hotels Worldwide.



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