British Airways Offers ‘London for Free’

British Airways launches
“London for Free” today, bringing back one of the airline’s most popular
promotions in North America. “London for Free” offers travellers two
nights’ free hotel accommodation in central London when they purchase
round-trip airfares between North America and Europe. This perennial
favorite is available for sale through Tuesday, November 23, for travel
right through to the end of next summer. The two free hotel nights (which include continental breakfast daily as
well as all service charges and taxes) are available at a selection of
three and four star hotels. Low season round-trip fares to London start at
just $240 from New York’s JFK or Newark Airports for travel from December
24, 2004, to March 13, 2005.

“This promotion offers travellers the perfect way to overcome challenging
exchange rates by providing two free nights in hand-picked central London
hotels,” said Elizabeth Weisser, Vice President Marketing North America
for British Airways. “For those planning a trip to London in the New Year,
‘London for Free’ delivers significant savings on the overall cost of
their vacation. Two free hotels nights represents a saving of up to $400
for two people. This is money that could be put towards a romantic
Valentine’s Day dinner cruise on the River Thames, an evening with friends
at a West End show or a lavish meal at one of the city’s top restaurants.
British Airways is making it easy to spend less and enjoy more of London
and the rest of Europe.”

Airfares are available from all 22 British Airways North American
gateways, to London for travel through August 31, 2005. Comparable fares
are also available to 16 other European cities, and include a free
stopover in London so travellers may take advantage of the two free hotel
nights in the British capital. Sample round-trip fares from New York
during the low season are $316 to Paris and Amsterdam, $369 to Rome and
$373 to Prague.

Passengers also may upgrade to the premier economy World Traveller Plus
cabin for an additional charge in each direction; from Atlanta,
Dallas/Fort Worth, Houston or Detroit, the one-way add-on is as little as
$50. From New York the one-way add-on is $130. World Traveller Plus offers
seven inches of extra legroom and a wider, more comfortable seat in a
separate cabin aboard longhaul wide-body B747 and B777 aircraft.

Centrally located London hotels participating in “London For Free” include
the Royal National, Corus Hyde Park, Jury’s Inn Chelsea, Gresham and
Central Park. The two free hotel nights are based on double occupancy;
single occupants are offered one free hotel night.

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Fares are available for sale through midnight (EST), Tuesday, November 23.
Economy seats sale fares are based on mid-week travel, Monday-Wednesday.
Weekend travel, Thursday-Sunday is available with an additional $30
surcharge each way.

Tickets must be purchased seven days in advance of departure; minimum stay
is one Saturday night and all travel must be completed by August 31, 2005.
Free hotel nights must be booked eight days in advance of arrival, and
must be taken on consecutive nights in the same hotel.

Fares are subject to availability and do not include government taxes and
fees of approximately $104 for World Traveller and $142 for World
Traveller Plus, plus a $2.50 Sept. 11 Security Fee.

Further information on the wide choice of flights from British Airways’ 22
North American gateways, European destinations and choice of hotel may be
obtained from local area travel agents, or by visiting the airline’s
website at http://www.ba.com/. Travel agents also may refer and/or book
through http://www.batraveltrade.com/.
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