SideStep today announced
a new partnership with Wyndham Hotels & Resorts
. Through this partnership,
Sidestep will drive consumers directly to the hotelier’s Web site to book travel.In addition to finding the guaranteed best available rates for all Wyndham
properties, direct connection through SideStep will enable users to take
advantage of enhanced customer service features available through the
hotelier’s Web site. Additionally, user bookings will qualify for Wyndham
ByRequest(R), the company’s industry-leading guest recognition program
that allows members to customize their stay according to individual
preferences.

“Through Wyndham ByRequest, we are building direct, one-to-one
relationships between avid travelers and the Wyndham brand,” said Craig
Cunningham, Wyndham’s senior vice president of marketing. “Marketing
through SideStep brings qualified prospects directly to our site and is
well-aligned with our strategic focus.”

“Like SideStep, Wyndham is a technology and marketing innovator,” said Don
Smith, SideStep’s vice president, hotels. “SideStep is committed to
helping hoteliers acquire valuable long-term customers. The marketing
programs we bring to bear for our partners not only drive sales, they
spark direct dialogues between consumers and leading travel companies.”

SideStep was named Silicon Valley’s third fastest growing private company
in October, 2003, by PricewaterhouseCoopers and The Silicon Valley/San
Jose Business Journal.
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