United Launches Nonstop Chicago-Maui-Kona

On Dec. 16, 2004, United will
begin flying nonstop from Chicago to Maui with continuing service to Kona,
making the new route United’s second daily nonstop flight from Chicago to
the Hawaiian Islands. This unique daily roundtrip route, which opens for
sale today, will originate at Chicago O’Hare, fly nonstop to Maui, travel
on to Kona, and then return nonstop to Chicago. United is offering introductory fares for travel on the new route between
Chicago and Maui or Kona of $363 for travel from Dec. 16, 2004 through
Jan. 7, 2005, and $320 for travel from Jan. 8, 2005 through March 8, 2005.
Introductory fares are each way based on required roundtrip purchase by
Aug. 9, 2004. Fares are valid on off-peak days only, and a three-night
minimum stay is required. See fare facts below for additional details.

“This exciting new route is a great addition to our Chicago-Hawaii service
and rounds out existing service to Maui and Kona,” said John Tague,
executive vice president of marketing, sales and revenue. “With
approximately 2.2 million visitors a year, Maui is one of the most popular
island destinations in the world. Given Maui’s popularity, we are pleased
to offer our customers this convenient service, along with the option to
continue on to Kona.”

Mileage Plus members also are eligible to earn 1,500 bonus miles on
qualifying roundtrips that include at least one segment on United flight 3
between Chicago-Maui-Kona when traveling between Dec. 16, 2004 and March
8, 2005. Members simply book their qualifying roundtrips at
http://www.united.com/ and register by Oct. 31, 2004, to take advantage of
this offer. Members can register by visiting
http://www.united.com/offer/mpde44 . See bonus miles terms and conditions
below for additional details. To sign up for Mileage Plus, visit
http://www.united.com/ .

The new service will include the only nonstop flight from Kona to Chicago
in the marketplace and will complement the airline’s daily nonstop flight
from Chicago to Honolulu that relaunched on June 3, 2004. The
Chicago-Maui-Kona flight also adds to United’s existing daily nonstop
service to Maui and Kona from both San Francisco and Los Angeles. As the
leading airline with the most flights connecting Hawaii with the U.S.
mainland, United currently provides 23 daily nonstop flights to Hawaii
from its U.S. hubs in Los Angeles, San Francisco, Denver and Chicago.
Additionally, United flies daily to Honolulu nonstop from both Osaka and
Tokyo, with a second daily nonstop flight from Tokyo recently reintroduced
on June 11, 2004.

“We appreciate United’s confidence in our dynamic visitor market,
especially as travel to the islands of Maui and the Big Island of Hawaii
continues to grow in popularity,” said Hawaii Governor Linda Lingle. “This
new route, with the capacity to carry approximately 4,500 passengers a
week, will offer visitors more choices and convenience when planning their
Hawaii vacations, as well as make it easier for our residents to travel
between the Islands and the U.S. Midwest and East Coast.”

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United plans to operate its new Chicago-Maui-Kona route using a Boeing 777
aircraft, with 348 seats including 36 United First seats and 89 Economy
Plus seats. United flight 3 will depart Chicago O’Hare at 10:00 a.m. CST,
arriving in Maui at 2:51 p.m. local time. The aircraft then will depart
Maui at 4:00 p.m., arriving in Kona at 4:40 p.m. For the flight’s last
leg, it will depart Kona at 6:00 p.m. and arrive back in Chicago at 5:54
a.m. the following morning.

United’s Chicago-Maui-Kona flight also will enhance the company’s long-
term relationship with Norwegian Cruise Line (NCL). The direct route from
Chicago further strengthens this relationship and offers NCL passengers an
added flight option to Hawaii; particularly relevant as NCL and NCL
America increase cruise offerings in the Hawaii market. In addition,
customers can book complete Maui and Kona vacation packages through United
Vacations. For more information, visit http://www.united.com/ .

United flies to four Hawaiian Islands—Oahu, Maui, Hawaii and Kauai—
and has been serving Hawaii since 1947.
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