Le Meridien Hotels and Resorts
has announced that it has successfully implemented Galileo’s Next Generation Seamless (NGS) capability, Inside Shopper, which provides a direct, real-time connection between Le Meridien’s Central Reservation System (CRS) and Galileo’s 44,000 travel agency subscribers worldwide.
Galileo«s Inside Shopper interfaces directly with a hotel’s CRS. As a result, Galileo-connected travel agents, online travel providers and corporate clients are provided with the same up-to-the-minute information on the initial shopping screen, as that which is available through a central reservation number or the brand website, thus increasing service levels to these customers.
Travel agents that use Galileo can be confident that the rate and availability details they see, are as reliable as talking directly with the hotel or Le Méridien Central Reservations Office.
A real-time connection also benefits hotels by enhancing the effectiveness of their GDS distribution, thereby generating more sales. By providing hotels with Galileo’s highest level of connectivity, Inside Shopper enables them to maximize their control over where, when and how they make inventory available.
“This is a significant addition to our reservation and sales network. With 100% accurate, real-time information, right from the beginning of the shopping process,” said Heather Blaseby, Vice President - Worldwide Distribution, Le Meridien. “Having seen the success of Inside Shopper since launch, we’re convinced that this level of connectivity will allow us to realise an increase in Le Méridien bookings and room revenues through Galileo.”
Inside Shopper is creating a quiet revolution, with participants in the programme realising an average segment growth of 5.8%. For hotel groups that are serious about electronic distribution, it’s become a competitive necessity.
“Inside Shopper is the perfect example of how Cendant’s multiple technology and distribution solutions work together to increase sales whilst reducing costs for our hotel clients, and offering travel agents direct real-time access to accurate rates, room availability and a more diverse inventory. It is a ‘win-win’ for the hotels, the agents and their customers.” said Richard Wiegmann, Vice President Hospitality and Leisure, Europe, Middle East, Africa and Asia/Pacific.