LodgeNet Adding Lifestyle Programming to On-Demand

10 June 2004

LodgeNet Entertainment Corporation , one of the world’s largest providers
of broadband interactive television services to the hospitality industry,
today announced that a variety of lifestyle programming from Scripps
Networks is now available to guests on demand through the company’s
digital systems across the United States.
On June 1, LodgeNet premiered select programming from Home & Garden
Television, Food Network, DIY-Do It Yourself Network, and Fine Living as
part of the company’s “TV Unlimited” service in more than 2,200 hotels
nationwide. All Scripps Networks on-demand content supports LodgeNet’s
On-Screen Controls feature, allowing viewers to skip forward or back,
pause, or save their place and resume viewing later.

“Travelers are thinking about their homes even when they’re on the road;
and, of course, their lifestyle interests go with them as well,” said
Scott C. Petersen, President & CEO for LodgeNet. “With quality Scripps
programming available in our served hotels nationwide, guests can watch
episodes of shows that they may have missed, or enjoy their favorite
segments again.”

“This new affiliation with LodgeNet to bring our programming into hotel
rooms across the country will augment the distribution of our popular
programming,” said John Baird, Senior Vice President Affiliate Sales for
Scripps Networks. “We see this as a great opportunity to serve our loyal
viewers when they’re away from home and to expand our audience base,
especially for our newer DIY and Fine Living programming brands.”

LodgeNet Entertainment Corporation ( http://www.lodgenet.com/ ) is one of
the world’s largest providers of interactive television systems and
broadband services to hotels, resorts and casinos throughout the United
States and Canada as well as select international markets. These services
include on- demand movies, music and music videos, Nintendo(R) video
games, Internet on television, and other interactive television services,
as well as high-speed Internet access, all designed to serve the needs of
the lodging industry and the traveling public. LodgeNet provides service
to more than one million rooms including 967,000 interactive guest pay
rooms in more than 5,800 hotel properties worldwide. More than 260 million
travelers have access to LodgeNet systems on an annual basis. LodgeNet is
listed on NASDAQ and trades under the symbol LNET.

Scripps Networks is comprised of the lifestyle television brands Home &
Garden Television, Food Network, DIY-Do It Yourself Network, Fine Living,
and electronic retailer Shop At Home Network. Scripps is one of the
leading developers of lifestyle-oriented content for television and the
Internet, where on-air programming is complemented with online content. In
addition, Scripps Networks is aggressively developing its emerging media,
including video on demand, broadband and Hispanic programming.
Headquartered in Knoxville, Tenn., with offices in New York, Los Angeles,
Chicago, Detroit and Atlanta, Scripps Networks is owned by the E.W.
Scripps Company, a diverse media concern with interests in newspaper
publishing, broadcast television, national television networks,
interactive media, and television retailing. Scripps operates 21 daily
newspapers, 10 broadcast TV stations, Scripps Howard News Service and
United Media.