Plasencia Group Launches Regent Street Advisors

8th Jun 2004

The Plasencia Group, Inc., the leading
national hospitality transaction and consulting services firm representing
owners of hotels, resorts, and golf courses, announced that it has
launched an affiliate to specialize exclusively in marketing luxury and
distinctive hotels and resorts. Designated Regent Street Hospitality
Investment Advisors, it is led by Daniel C. Peek, Managing Director, based
in Tampa, Florida. Regent Street offers a unique full-service approach,
providing national and international clients with a combination of local
market knowledge, national expertise and a time-tested marketing system.
“We are pleased to launch Regent Street under Dan’s leadership,” said Lou
Plasencia, President and CEO of The Plasencia Group, Inc. “After more than
a decade developing an industry-leading approach to successfully marketing
hotels, with a focus on client service, we are pleased to offer a
‘high-touch’ approach for luxury and distinctive properties.” He
concluded, “Our clients told us they would welcome a new level of
consultancy, combining national reach and proven systems with intensive,
personalized service—and we have delivered.”

In the past decade, Regent Street’s principals have spearheaded
transactions involving the Don CeSar, St. Pete, Florida; the Four Seasons,
Atlanta; and the Marriott Wardman Park, Washington D.C., among others. The
firm expects to announce its first exclusive disposition engagements in
the coming weeks.

Peek said, “We are proud to introduce Regent Street. It is truly a new
paradigm in hospitality investment advisory services.” He continued,
“Four- star, five-star and distinctive hotels and resorts are high-value
assets that often result in transactions that are quite complicated. Their
owners demand a higher level of service. Regent Street will be unique in
providing services to these owners with a meaningful focus on asset
preservation and wealth enhancement.”

Since joining The Plasencia Group in 1995, Peek has been directly involved
in the sale or acquisition of more than $2.0 billion worth of hotel real
estate. Before joining the company, he had a career in hotel consulting
and operations management including a variety of hospitality executive
positions with a number of global hotel brands.


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