Worldres Announces Deal with Groupe Lucien Barriere

WorldRes has expanded its portfolio of accommodation through a deal with Groupe Lucien Barrière, the French luxury-hotel chain.
The agreement provides Groupe Lucien Barrière, which operates 13 prestigious hotels and 57 restaurants across five regions of France, with distribution through over 5,000 websites worldwide.

Groupe Lucien Barrière’s 13 resorts incorporate luxury hotels, restaurants, sports and fitness facilities, across Paris, Normandy, the French Riviera, the West and South West of France, for both leisure and corporate clients.

Christian Meunier, Executive Vice President Hotels at Groupe Lucien Barrière said: “WorldRes’ network provides us with the ability to increase our exposure in markets away from our traditional stronghold of France, and target a global audience. The partnership will help us to grow the Groupe Lucien Barrière brand worldwide.

“WorldRes provides Lucien Barrière Hotels with greater market visibility and business opportunities, strengthening our internet distribution.”

Wolfgang Kitza, WorldRes CEO said: “The signing of Groupe Lucien Barrière represents another exciting win for WorldRes. We are continuing to add high quality content to our leading reservations network, strengthening the hotel offering for our third-party partners.
——-

ADVERTISEMENT