Delta Air Lines Adds Bar Code Readers for Self-Service

1st Mar 2004

  Delta Air Lines and the Delta SkyMiles Credit Card from American
Express(R) now can help cardmembers check-in faster at the airport. The credit cards now include the SkyMiles Program member’s account number,
embedded in a bar code on the back of the card and featured in print on
the front of the card, as well. SkyMiles Program members can scan their
cards at self-service check-in kiosks at the airport, which will
immediately locate the member’s confirmed electronic ticket reservation
for travel within the domestic United States.

Delta has more than 845 self-service kiosks, more than any other carrier.
The kiosks are located in 81 airports.

“The bar code reader finds the cardmember’s reservation instantly, so the
cardmember will no longer have to type their SkyMiles Program number or
destination,” said Christine Pierce, Delta’s director of Partnership
Marketing. “This new card feature eliminates steps that were previously
required and allows SkyMiles Program members to expedite the airport
check-in process and reach their gate more quickly than before.”

Delta’s self-service kiosks give Delta customers a quicker alternative to
lines and also offer a simple process when checking baggage. Passengers
can check-in and obtain boarding passes for originating and connecting
flights, request a receipt for their e>ticket, review and change their
itinerary and seat assignment, and check the status of their flight.

Delta SkyMiles Program members earn miles by flying Delta, Song, Delta
Shuttle, Delta Connection, Delta AirElite and Delta’s worldwide partners,
including the airline’s SkyTeam partners. The program offers additional
mileage-building opportunities through SkyMiles Program partners such as
the Delta SkyMiles(R) Credit Card from American Express, AT&T
telecommunication services, EarthLink(TM) Internet services, participating
hotels, car rental companies, restaurants, floral purchases and financial,
mortgage and realty services. Delta Miles may be redeemed for upgrades,
Crown Room Club memberships and Award Travel to more than 400 worldwide



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