Electronic reservations specialist 4oceans
has signed an agreement for its ResConnect distribution system with
UK hotel operator Moat House Hotels.
The agreement opens the door to the fast growing Chinese market for all 36
UK Moat House hotels, with the properties now bookable online by all Asia
agents connected to the 4oceans platform. 

By implementing ResConnect Moat House Hotels will be able to market
promotional offers, rates and product information to thousands of agents
around the world, including over 3,000 in China.  4oceans is now recognised
as the largest electronic distribution channel in China, providing access to
a key new revenue stream for Moat House Hotels.

David Vickers, Head of Distribution for Moat House Hotels, said: “The
agreement with 4oceans marks a key stage in the future development of Moat
House Hotels, providing us with access to important new distribution
channels.  China is showing incredible growth, with outbound travel by
Chinese residents reaching over 12.1 million in 2001.  We want to be a part
of its tourism future, with our properties ideal for both the business and
leisure markets and 4oceans’ technology allowing us to build business
through China’s core agents.”

Agents will gain access to the complete range of Moat House properties, with
at-a-glance room availability, guaranteed reservations and instant booking
confirmations in a real time, on-line environment direct with Moat House’s
in-house Property Management System via the Pegasus Central Reservations
System in use at Moat House Hotels UK.

Juliette Newth, Hotel Relations Account Manager for 4oceans, added:  “A
growing number of agents around the world are choosing to connect to the
4oceans reservation system, providing hoteliers with influential new
channels to market.  Moat House Hotels have a strong reputation and with
properties throughout the UK they offer a comprehensive product choice for
agents both in the key market of China and throughout the rest of the
world.” 

Moat House Hotels offer three and four star standard properties throughout
the UK, providing conference, meeting and business facilities to the
corporate market, in addition to a range of leisure breaks. 

David Yates, CEO of 4oceans noted: “With growing awareness of the massive
potential created by the opening up of the Chinese market more and more
hotel groups are looking to 4oceans’ technology to help them maximise their
own potential. 

“Many are already seeing the benefits, and Moat House is the latest to take
the first step into emerging markets.  This supports our vision to become
the gateway between the emerging and developed travel markets, providing
agents with an enhanced product, more diverse choice and a greater reach of
properties.”
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