Orbitz Adds Caesars to Merchant Hotel Program

19th Feb 2004

Las Vegas-bound travelers are now able to experience the wonders of the
world’s entertainment capital as never before due to a new merchant hotel
partnership between Orbitz, the site that makes it easy to find great
travel deals, and Caesars Entertainment, Inc., one of the world’s leading
gaming companies.
Under the agreement, Caesars Entertainment will provide Orbitz customers
with enhanced access to merchant inventory at its five legendary Las Vegas
casino resorts—Caesars Palace, Bally’s Las Vegas, Paris Las Vegas, the
Flamingo and the Las Vegas Hilton. Orbitz offers travelers more value by
packaging Caesars Entertainment hotel rooms with its wide selection of low
airfares so travelers can create a Las Vegas vacation package from any

“Through this new agreement with Caesars, which operates some of the
city’s most famous casino hotels, Orbitz further enhances its wide and
growing selection of deals at the most popular Las Vegas hotels on and off
the strip,” said John Samuel, Orbitz executive vice president of consumer
travel. “Orbitz customers can receive even greater savings when they book
their flight and hotel together by taking advantage of special low package
rates at Caesars’ hotels.”

“By partnering with Orbitz, one of the most visited and respected travel
web sites, Caesars Entertainment is able to reach a greater number of
potential Las Vegas visitors and offer them exceptional deals on room and
airfare packages,” said Steve Rosen, senior vice president of marketing
for Caesars Entertainment. 

Orbitz is a leading online travel company that enables travelers to search
for and purchase a broad array of travel products, including airline
tickets, lodging, rental cars, cruises and vacation packages. Since
launching our website in June 2001, we have become the third largest
online travel site based on gross travel bookings. On our website,
consumers can search more than 455 airlines as well as rates at over
45,000 lodging properties and at 23 car rental companies. For more
information, please visit http://www.orbitz.com/ .

Caesars Entertainment, Inc. is one of the world’s leading gaming
companies. With $4.5 billion in annual net revenue, 29 properties on four
continents, 29,000 hotel rooms, two million square feet of casino space
and 54,000 employees, the Caesars portfolio is among the strongest in the
industry. Caesars casino resorts operate under the Caesars, Bally’s,
Flamingo, Grand Casinos, Hilton and Paris brand names. The company has its
corporate headquarters in Las Vegas.



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