New Online Ski Search Launched on

30th Jan 2004

New search functionality has been launched on the leading online directory that allows users to find
information on ski resorts across the U.S. and area attractions such as
dining, accommodations, shopping and more.

The specialized ski search launched by Switchboard Incorporated boasts
individual directory listings for over 350 ski mountains including
integrated links to their websites.

In order to take advantage of the ski search users click on the ski search
promotion on the home page and are then directed to select
from 38 ski-friendly states across the country. Once they pick a
particular location, local search results appear displaying area Ski
Centers and Resorts.

Users can then:—click on an individual mountain’s website to get trail
maps, ski conditions and lift ticket information;—click on the maps and
directions links for area maps and driving directions from any U.S.
location;—leverage Switchboard’s What’s Nearby?(SM) search in order to
find local dining, lodging, services and other attractions based on their
proximity to the mountain.

“Switchboard’s Ski Search provides a comprehensive utility to enable
online users to easily coordinate all aspects of their winter ski
vacation,” said Elaine Haney, Switchboard’s VP of Marketing and
Operations. “More than 5 million individual users rely each month on’s deep local content to locate the businesses across the
country that meet their product and service needs in their local area or
their next U.S. travel destination.”



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