Online accommodation provider, HotelClub.com has released the second instalment of its consumer hotel survey this month. Once again Australian hotels have overall rated higher than their star rating according to over 13,000 hotel guests surveyed by HotelClub.com in the past six months.
Consumers are asked to rate the properties on a one to five scale based on cleanliness, facilities, service, location and price; they also have free text where they can comment on any aspect of their booking although this information does not influence the rating. These results are then published online at www.HotelClub.com on each hotel’s page.
In the initial survey of hotel guests, cleanliness received the highest rating for two to five star properties. Results in the second survey found that guests have given location the highest mark for two, three and four star hotels.
In good news for the budget conscious traveller, the standard of Australian two and three star hotels has increased greatly according to these results. The average consumer rating for two star properties is 3.5* and for three star properties it is 3.9*. With an increased expectation in the four and five star categories consumer ratings are inline with industry expectations and ratings.
“Australian hotels have again reported strong results, and with the market becoming increasingly more educated in regards to standards and their expectations, this is a great achievement.
“This survey is the largest one conducted in Australia and provides great feedback for properties in relation to all aspects of their services and facilities offered to guests” said Ms Chloe Lim.
All users who have booked and stayed in a property via HotelClub.com are emailed the ‘Rate a Hotel’ review form upon checkout. Alternatively HotelClub.com members can elect to review hotels through their Member Account. The results are then used to provide independent advice to assist future guests’ purchasing decisions.