Beginning today, select McDonald’s
restaurants throughout the Treasure Valley will give customers another
reason to connect with the Golden Arches - by providing high-speed
wireless access for Wi-Fi-enabled laptop computers and
McDonald’s is the first quick-service restaurant to offer high-speed
wireless access in the Boise area. The new Wi-Fi service will be available at 12 McDonald’s restaurants throughout the Treasure Valley.
“By adding Wayport’s Wi-Fi service to several of our Treasure Valley
restaurants, we are adding to McDonald’s rich history of offering our
customers service, convenience and value that corresponds to their busy daily lives,” said Rick Darmody, Owner/Operator of 30 local area
Participating McDonald’s restaurants are located in Boise, Nampa,
Caldwell, Meridian and Eagle. McDonald’s is leveraging its many convenient
locations for the growing number of Wi-Fi users in the Boise area,
including sales professionals, business travelers and students between
home and school who increasingly need to connect to work, school, family
and friends while on-the-go.
The McDonald’s of Treasure Valley pilot program is one of six U.S. Wi-Fi
tests McDonald’s is launching this year. Wayport, the world’s largest
provider of high-speed Internet access in hotels and airports, will
provide the service for the Treasure Valley area McDonald’s restaurants.
Additionally, in an effort to enhance the end users’ wireless experience
and enable interoperability, all McDonald’s Wi-Fi restaurants are verified
with Intel Centrino® mobile technology.
In March, McDonald’s Corporation began a high-speed wireless test in 10 New York City restaurants as part of the company’s plans to offer Wi-Fi at
several hundred McDonald’s restaurants by the year’s end. A number of
McDonald’s Restaurants in areas around the country including San Francisco
Bay Area, New York City Tri-State, Chicagoland, and Puget Sound are also
participating in the high-speed Internet access pilot program.
“Today’s customer is more time-pressed than ever, and we think it’s
important to meet the needs of busy professional and family lifestyles by
offering services that are easy to use and relevant to their busy,
on-the-go lives,” said Darmody. “We want the Golden Arches to be the first
choice for a great meal and a place to go wireless.”
Dave Vucina, CEO of Wayport, added, “Participating in this pilot program
in McDonald’s Treasure Valley area restaurants is a natural extension of
our existing service in hotels and airports. McDonald’s is leading the way
in bringing this vital technology to millions of customers who need a
convenient place to work remotely or catch up on their correspondence
while away from their home or office. And now, in the Treasure Valley,
these guests will be able to connect directly through Wayport or through
any of Wayport’s roaming partners.”